6 Reasons December is the Best Time to Buy a New Car in Columbus

The holidays are right around the corner and with them come endless shopping deals starting on Black Friday and lasting through to New Years Eve. Many local retailers and online hubs will offer sales and incentives that are simply too good to pass up. Car dealerships are no exception to this holiday shopping frenzy!

December is a great time to buy a new or used vehicle at a dealership. Anyone interested in purchasing a new sedan, crossover, luxury SUV, performance coupe, or another vehicle for themselves or a loved one should take a look at the biggest reasons to buy before the end of the year. The next step is to start shopping for the perfect ride and current deals and then head into our Columbus dealership to snatch it up!

1. Excess Inventory from New Models

Every dealership will see an influx of new models arriving in October that will then be placed with the models from previous years. As we move closer to the end of the year, buyers may discover lower prices and incredible incentives on these slightly older models from Porsche, Audi, Volkswagen, and Subaru. Columbus drivers may be able to get an incredible deal on a 2018 or 2019 model in a higher trim than they could normally afford with all the bells and whistles.

2. Discontinued Models for Reduced Prices

Beyond moving older models off the lot by the end of the year, dealerships are often looking to offer their customers great deals on discontinued models. The manufacturers may have stopped making a certain model for any number of reasons. Many consumers assume there is something wrong with a vehicle if it is discontinued, but that is not necessarily the case. The lowering interest in these discontinued models means that any buyers interested in buying may get an incredible deal!

3) Smooth Driving through Winter

Winter in Columbus is just beginning, and it is important for drivers to trust that their vehicles can handle the rest of the season. Anyone in an older vehicle or a vehicle that doesn’t do well with winter driving will want to consider trading up as soon as possible. Our dealership offers a variety of safe and reliable sedans, crossovers, SUVs, and more to help tackle the toughest weather conditions in the coming months. Our inventory of Subaru vehicles all come with standard advanced all-wheel drive as well as excellent winter driving ratings. Other popular picks for inclement driving include the Tiguan, Touareg, and Golf Alltrack from Volkwagen. The Audi A4 is a great luxury sedan option that is still tough enough to handle snow and ice. Porsche offers two trusted SUVs for all-season driving: The Macan and the Cayenne.

4) Holiday Bonuses

Many companies offer a monetary end-of-year bonus to their employees which gives many individuals and families a little more cash on hand at the end of the year to spend on Christmas gifts and other toys. Have some extra cash walking in a dealership can help buyers put a larger down payment on a new vehicle or maybe even pay completely in cash at the time of purchase. The combination of special incentives offered by the dealership and a holiday bonus makes December the perfect time for drivers to get behind the car they have been dreaming about while working hard through 2019.

5) The Coming Slow Sales Months

Many families take a break from spending after Christmas, showing a decline in shopping in January and February. Combine this fact with the cold climate of Ohio in these months and it is no wonder these are known as the dead sales months for many dealerships. Drivers may see fewer specials and promotions during these months as many are capitalized during the month of December when sales experts know there will be the most foot traffic. Any drivers with their eye on a new purchase or lease in the coming months should act quickly before the end of the year to get the best discounts on their favorite new or used models.

6) Columbus Drivers Deserve It!

The end of the year can be hectic, from shopping for gifts, planning parties, and preparing for the changes in the coming year. It can be easy for people to forget to treat themselves as well during the holidays! There are a lot of reasons to buy a new car, from an addition to the family, a new job, or an older vehicle on its last legs. Our Columbus dealership has you covered with a wide selection of family-friendly crossovers, fuel-efficient sedans, and thrilling performance coupes. Why not take advantage of the incredible deals and get behind the wheel of your dream car before this year ends?


Shopping Tips from the Experts


Buying a new car is a big step and a big investment. Our customers should remember to do the following steps to make sure their dealership experience is one of the smoother aspects of their busy shopping season:

?       Research vehicles and features

?       Byers Imports offers ample information on our website surrounding new inventory to help customers get a feel for which vehicles meet their needs

?       Apply for financing and get pre-approved online

?       Our website’s finance application is a safe, secure, and convenient way to save time at the dealership

?       Value a trade

?       Drivers can get the value of their current ride and determine whether they would like to trade it in towards their new purchase

?       Browse current specials online

?       The Byers website shows current specials on a number of new vehicles from Porsche, Audi, Volkswagen, and Subaru

Byers Imports is the best place in Columbus to find incredible deals on new and used vehicles from Porsche, Audi, Subaru, Volkswagen, and other top manufacturers. Give us a call or stop by our dealership during the month of December to test drive your favorite models and consult with our financing experts to get the best deal this December!

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